• White hat SEO is the term used to describe ethical internet marketing practices that improve a website's search rankings while adhering to the search engines' terms of service
• A descriptive domain name is an excellent investment
• Only one company can own and use it - if this is your niche, better that it's part of your marketing arsenal rather than that of a competitor
• An exact name match name gives instant credibility and authority
• Names that contain relevant keywords that users may search for can help boost online visibility and generate extra traffic
• Very easy to remember, which is a key factor in reducing your marketing costs. It's also perfect for a Google Adwords campaign or any other form of advertising
• Add professionalism and trust to your communications with email addresses such as [email protected]
• Ideal marketing tool for an established SEO agency or a springboard for a newcomer looking to make an instant impact
• Price includes transfer fees
• Escrow service available on this domain name offering payment protection prior to domain name transfer and complete peace of mind
• As a guide to related domain sales, SEO-Tools.co.uk sold for £12,000 in May 2009, WebBuilder.co.uk sold for £4,700 in October 2006 and DesignAgency.co.uk sold for £8,400 in March 2010

