Argot: (noun) the jargon or language of a particular group or class that uses vocabularly not understood by other people
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• Very memorable, therefore perfect for any form of advertising as easy recall is the key to increasing click through rates and reducing marketing costs
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• As a guide, similar five-letter domain names have sold for impressive amounts, such as Adios.co.uk sold for £17,000 in February 2009, Alpha.co.uk sold for £23,071 in March 2021, Ocean.co.uk sold for £10,250 in November 2010, mbank.co.uk sold for £20,000 in February 2008 and Stake.co.uk sold for £35,000 in June 2021. This highlights the value of owning a memorable domain name in today's digital landscape

